Marketing Your Condo!

I believe the most important two elements in selling your condo are always price & condition.  With that being said, in today’s market you have a lot of competition with the increased number of condos for sale.  You need a good marketing plan to get as much exposure as possible. This is what has allowed me to sell 37 Davidson Landing condos over the past few years.

You always need good local exposure. This is done with postcards, flyers, and signs. I provide very high quality postcards, flyers, and brochures for my listings. I am sure you know what they look like, you get them in the mail all of the time. As far as the signs go, the more you have the better. I currently have over 30 signs around Davidson Landing. So it is an understatement to say that I get most of the buyer sign calls.

From my experience listing and selling condos I have found that the best marketing tool is the internet. Especially when it comes to Lake Norman. People from all over the country search for Lake Norman online. I know this because I track it on my websites.

Buyers wants as much information as possible upfront. They want videos and virtual tours. Today, just placing a few pictures on a website will not get it done. I provide HD video tours and virtual tours on all of my condo listings.  I also provide a property specific website that goes on all of the marketing print material. A good example is www.1213TorrenceCircle.com. Check it out.

You can see the videos at www.DavidsonLanding.com. Click on “Zach’s featured listings.”

If you are going to have your condo on the market you have to have the videos and virtual tours. It just doesn’t make sense not to have it. 

My Davidson Landing website has been a great tool for selling condos. I get inquirys daily from potential buyers looking at the site. If you search for Davidson Landing on any search engine, it will be at the top of the results.

Along with my Davidson Landing website, I use all of the major real estate website. These sites are www.realtor.com, www.homes.com, www.trulia.com, www.era.com, google real estate, and yahoo real estate just to name a few. It would take all day to list every site that I use but these are really the most searched sites.

Another good tool for Davidson Landing is an open house. At least one of my condos will be open almost every weekend as long as the weather is nice. Davidson Landing gets a lot of drive through traffic because of it location near the interstate.

Thanks for checking out my website & blog. As always if you have any questions or comments please post them or give me a call.

If you would liek to sign up for my email list go to www.davidsonlanding.com

Zach Stamey, ERA Wilder Realty
704-491-4745
ZachStamey@era.com